Alchemy

Data Driven Marketing Explained - Webinar
2023-05-05 10:00 - 13:00 (Asia/Kolkata) | Online, 5th floor, Technopolis Knowledge Park, Hanuman Nagar, Andheri (East)x, Mumbai, Maharastra, 400093, India
In the world of digital marketing, data is key to understanding and improving business performance. Google Analytics (GA) has long been the go-to tool for tracking website analytics, providing valuable insights to businesses. However, a major shift is underway as Google introduces the next generation of analytics, GA4.

Google Tag Manager Mastery
2023-01-20 10:00 - 14:00 | Maharastra
Google Tag Manager Mastery: Mastering Data-Driven Marketing
Google Tag Manager (GTM) is a powerful tool that allows you to manage and deploy website tags without modifying the code. This means you can easily track website data, run marketing experiments, and personalize the user experience—all without relying on developers.
If you’re looking to take your digital marketing to the next level, mastering Google Tag Manager is essential. But where do you start?
That’s where Google Tag Manager Mastery comes in. This comprehensive training program will teach you everything you need to know about GTM, from the basics to the most advanced techniques.
What You’ll Learn

The fundamentals of Google Tag Manager, including tags, triggers, and variables
How to set up and configure GTM for your website
How to track website data with Google Analytics and other tools
How to run A/B tests and other marketing experiments
How to personalize the user experience with GTM
How to stay up-to-date with the latest GTM features and best practices

Benefits of Attending

Become a GTM expert: By the end of this program, you’ll be a confident and proficient GTM user.
Improve your website data: Gain valuable insights into how users interact with your website.
Boost your marketing results: Use GTM to run more effective marketing campaigns and improve your ROI.
Get ahead of the curve: Stay ahead of the competition by learning the latest GTM techniques.

Who Should Attend
This program is ideal for anyone who wants to learn how to use Google Tag Manager to improve their website data and marketing results. This includes:

Marketing professionals: Marketers, analysts, and data scientists who want to take their skills to the next level.
Web developers: Developers who want to learn how to implement GTM tags without modifying the code.
Business owners: Business owners who want to gain insights into their website traffic and improve their conversion rates.

Ready to master Google Tag Manager?
Register for Google Tag Manager Mastery today and start learning the skills you need to take your digital marketing to the next level.

Facebook Pixels Mastery
2023-01-06 10:00 - 14:00 | Online, 5th floor, Technopolis Knowledge Park, Hanuman Nagar, Andheri (East)x, Mumbai, Maharastra, 400093, India
In today’s digital landscape, standing out from the crowd is harder than ever. With countless businesses vying for attention online, it’s crucial to have a marketing strategy that’s laser-focused and delivers real results. That’s where Facebook Pixels Mastery comes in.
This comprehensive event is designed to equip you with the knowledge and skills you need to unlock the full potential of the Facebook Pixel, a powerful tool that allows you to track website activity, measure conversions, and optimize your Facebook ad campaigns for explosive growth.
What you’ll learn:

The ins and outs of Facebook Pixel setup and implementation: Master the technical aspects of installing and configuring the Pixel on your website, ensuring you capture every valuable data point.
Custom conversion tracking: Go beyond basic metrics and track the specific actions that matter most to your business, whether it’s purchases, lead generation, or app downloads.
Building targeted audiences: Leverage the Pixel’s power to create laser-focused ad groups that reach the right people at the right time, maximizing your ad spend and ROI.
Advanced event tracking: Gain deeper insights into user behavior by tracking page views, button clicks, video engagement, and other key website interactions.
Retargeting and lookalike audiences: Keep your brand top-of-mind and reach website visitors who haven’t converted yet with personalized retargeting campaigns.
Data analysis and optimization: Learn how to decipher your Pixel data and use it to refine your ad campaigns for continuous improvement and success.

Bonus:
Attendees will also receive exclusive access to:

Expert Q&A session: Get your burning Pixel-related questions answered by our team of seasoned Facebook advertising professionals.
Actionable templates and checklists: Put your learnings into practice immediately with our handy guides and resources.
A vibrant community of like-minded marketers: Network with other attendees and share best practices to fuel your advertising journey.

Don’t miss this opportunity to:

Transform your Facebook ad campaigns from money pits to conversion machines.
Gain a competitive edge in the online marketplace.
Achieve your marketing goals faster and more effectively than ever before.

Register for Facebook Pixels Mastery today and unlock the secrets to hyper-targeted ads and conversion success!
